Where I think you can beat Google, or at least make some headway on them, is with people. At the end of the day, computer interpretation of human behavior and desires is what drives Google. You could attempt building a bigger or faster computer, but no one computer is really going to be able to interpret people better than, well, people. That’s why del.icio.us had so much potential. Google could never figure out what was funny or interesting, but del.icio.us could.
This is going to be BIG on Google